News media, Twitter, and an electronic health department newsletter mobilized health professionals to help quell a recent Cyclospora outbreak in Iowa.
Before this year, only 10 infections with the coccidian parasite had ever been reported in the state. So when 6 cases were reported in a matter of days in late June and early July, the Iowa Department of Public Health (IDPH) released a special alert through its electronic newsletter, EPI Update. In addition to public health officials and health care professionals, newsletter readers included news media, which reported the story statewide.
News Media and Electronic Alerts Aided Cyclospora Outbreak Efforts. JAMA. 2013;310(12):1218. doi:10.1001/jama.2013.277387