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IN AUSTRALIA, sidewalk hotdog vendors dispense dollops of sunscreen along with the mustard, and schoolchildren are not permitted to go out for recess without a wide-brimmed hat. A national "slip, slop, slap" skin cancer prevention campaign urges Australians to slip on protective clothing, slop on sunscreen, and slap on a hat.
Efforts to persuade Americans to go and do likewise were the focus of numerous sessions at the American Academy of Dermatology (AAD) annual meeting, held in sun-drenched Orlando, Fla, in March. Dermatologists sought to dispel concerns raised by widespread media coverage of a report disputing the value of sunscreens in preventing skin cancer, particularly malignant melanoma, that was presented at the annual meeting of the American Association for the Advancement of Science in Philadelphia, Pa, in February.
Lamberg L. Dermatologists Call for Massive Cover-up. JAMA. 1998;279(18):1426-1427. doi:10.1001/jama.279.18.1426-JMN0513-3-1