As the US population becomes older and more obese, prevalence of diabetes—already more than 8% among Americans aged 20 and older—is on the rise. Concerned by this trend and a marked gap between current and optimal diabetes care and treatment, the National Diabetes Education Program (NDEP) recently launched an educational campaign with the message that aggressive preventive measures and medical treatment will delay or even forestall diabetes-related morbidity and mortality.
Campaign materials aimed at people with diabetes discuss the importance of knowing their "blood sugar numbers" and use of the hemoglobinA1c and self-administered fingerstick tests, as well as information about how to control the disorder. The program, which is cosponsored by the National Institutes of Health and the Centers for Disease Control and Prevention, also has developed two versions of guidelines, Principles of Diabetes Care, one for health care professionals and one for patients.
Stephenson J. Diabetes Awareness Campaign. JAMA. 1998;280(11):957. doi:10.1001/jama.280.11.957