Books, Journals, New Media Section Editor: Harriet
S. Meyer, MD, Contributing Editor, JAMA; David H. Morse, MS, University
of Southern California, Norris Medical Library, Journal Review Editor.
In Evaluating Health Promotion Programs, Thomas
W. Valente, PhD, provides a comprehensive blueprint for the design of research
studies to assess the impact of community health initiatives. These health
promotion programs include endeavors such as antismoking campaigns and seatbelt
safety awareness. This introductory text offers insight into behavioral theory,
statistical analysis, and evaluation of program results. With its description
of basic principles of study design and details of statistical analysis, Evaluating Health Promotion Programs should be useful to
both beginning students and experienced researchers in public health, community
medicine, and related disciplines.
Reed BC. Health Promotion. JAMA. 2003;290(2):267-268. doi:10.1001/jama.290.2.267