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March 22, 1913

Current Comment

JAMA. 1913;60(12):909-911. doi:10.1001/jama.1913.04340120035019

The fight The Jouranl and some lay publications have made against fraudulent medical advertising seems to be making fair progress toward success. Each year additional newspapers and magazines have joined this campaign for decency and truthfulness. Now there has arisen a new power from which much may be expected. This force, to which we referred recently,1 is an organization known as the Associated Advertising Clubs of America. It has over 10,000 individual members, and includes many advertisers who operate on a national scale. The organization has what it terms a National Vigilance Committee which was created "to wage war on dishonest advertising." This committee, through its chairman, Mr. H. D. Robbins of New York, has for some time past been in correspondence with The Journal office for the purpose of obtaining reliable information regarding medical frauds. Many individual advertising clubs in different parts of the country, component parts of the Associated

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