Most physicians are inclined to give the persons who come for advice credit for showing a certain amount of intelligent appreciation of well grounded medical opinion. Of course, they realize that there are individuals of less discriminating taste who pass the physician by and knock at his neighbor's door, where good money is paid for an inferior type of service. The least exacting may even enter the building next door and traffic with a naturopath, a dispenser of Abram's mysteries, or perhaps one of the more distinguished brands of the healing cults. It is not my intention while trespassing on this delicate ground to appeal to professional jealousies but rather to attempt to penetrate the workings of the public mind when it goes about the business of getting well.
There are three emergencies in life in which the average human being is prone to ignore precept and resort to instinct.
McKINNIE LH. THE BUSINESS OF GETTING WELL. JAMA. 1928;90(11):817-820. doi:10.1001/jama.1928.02690380001001