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February 2, 1952


JAMA. 1952;148(5):378-388. doi:10.1001/jama.1952.02930050050017

TIME IS MONEY FOR YOUR PATIENTS, TOO  Stanley R. Truman, M.D., Oakland, Calif.Good public relations must be put into the reception room. This is an area where something can be done, and, with a little effort, a great deal can be done. Doctors make patients wait and patients resent being made to wait. Smart doctors will find means of reducing the waiting to a minimum and of relieving the resentment of patients for unavoidable delays.Numerous public relations surveys made throughout the country show the same feeling by patients about doctors making them wait. Let's see what they say. "I spend half my time waiting to see the doctor." "I keep my appointments with the doctor, but he doesn't seem to have any with me." "It is easier to see the president of any bank and with less waiting than it is to see a doctor." "When I arrive

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