In Reply: Public-private partnerships have the potential to be helpful in the prevention and control of obesity. Pledges and guidelines may be an appropriate first step, but past actions by the food and beverage industry suggest that they are rarely followed by effective, consistent, uniformly applied programs that produce health-promoting outcomes. Dr Mensah and colleagues provide a good example regarding beverage offerings in schools. The “major shifts in beverage offerings” they describe have not been confirmed by independent investigators.1 In this analysis, sugar-sweetened beverages, including sodas, remained available in elementary schools at a similar level near 40% from 2006 to 2009. We welcome the stated desire for PepsiCo to play an active role in combating obesity worldwide and look forward to seeing its results.
Koplan JP, Brownell K. Industry Response to the Obesity Threat—Reply. JAMA. 2011;305(4):361-362. doi:10.1001/jama.2011.21