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Article
December 6, 1965

Planning and Preparing Scientific Exhibits

Author Affiliations

From Mayo Clinic and Mayo Graduate School of Medicine, Rochester, Minn.

JAMA. 1965;194(10):1105-1112. doi:10.1001/jama.1965.03090230073019
Abstract

This exhibit presents certain basic principles in the preparation of a good scientific exhibit and demonstrates the various media and techniques that may be used to produce an exhibit that has maximal teaching value. The author has chosen a number of previously prepared exhibits, representing various categories of subjects, and has made an analysis of the way in which each subject was handled so as to achieve the most effective form of presentation.

In Planning A Scientific Exhibit Keep In Mind That  Your Audience......is not captive, as in a lecture, but is free to move on to another exhibit that is simultaneously competing for attention.Have your exhibit contain an arresting feature directly related to your subject matter and convince your audience initially and forcefully that you have a worthwhile message.... will first see the total exhibit as a unit and is prone to be affected by its overall

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