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A physician writing on a medical subject for the lay public has a moral obligation to present facts in an easy-to-understand fashion, not to mislead the reader, and to write with dignity and modesty. In all of these ways the author of Feminine Forever fails.
Dr. Wilson claims to be the originator of estrogen treatment for women during the menopause and postmenopausal period, and to have "dreamed up" sequential estrogenprogestogen cyclic therapy; he repeatedly describes estrogen replacement therapy as new and unique. He maintains that femininity, both physical and emotional, is determined by the amount of estrogen in the body. Estrogen therapy, therefore, can increase femininity in young women, preserve it in middle-aged women, and restore it in the aged. The book emphasizes sexuality and its importance in the life of every woman—"her physical, social, and psychological fulfillment all depend on one crucial test: her ability to attract a suitable
Huss KS. Feminine Forever. JAMA. 1966;197(2):156. doi:10.1001/jama.1966.03110020144065