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Research Letter
January 04, 2017

Consumer Preferences and Online Comparison Tools Used to Select a Surgeon

Author Affiliations
  • 1Department of Urology, Brady Urological Institute, Johns Hopkins School of Medicine, Baltimore, Maryland
  • 2Department of Marketing and Communications, Johns Hopkins Medicine, Baltimore, Maryland
JAMA Surg. Published online January 4, 2017. doi:10.1001/jamasurg.2016.4993

The public reporting of physician quality is mandated by the US federal government and made accessible through the website Physician Compare.1 However, Physician Compare is only 1 of several online resources that provide physician ratings to consumers.2 Despite the widespread availability of this information, little is known about how consumers use it to make decisions regarding health care, particularly when selecting a surgeon.

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