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This book is a compilation of studies done at the Visual Research Laboratories of Drake University, Des Moines, Iowa. The general areas of research are: "Instrumentation for Objective Observation"; "Basic Eye Movements"; "Advertising—Evaluated by Photography"; "Learning—Revealed by Ocular Performance"; "Art—Judged by the Response of the Observer"; "Ocular Patterns," and "Psychological Implications." These sections are preceded by an introductory chapter and are followed by a section on projected studies, a brief bibliography and a glossary. The general approach is toward the layman, on the assumption that he understands little about vision.
Among the new equipment described, there is a portable bidimensional camera which records every movement of the subject's eyes and the fixation of his eyes while reading. The author also reports a series of tests for determining the preferred positions in ocular movements. Through utilization of the method of ocular photography, several technics have been elaborated to determine the efficacy
The Psychology of Seeing.. Arch NeurPsych. 1946;55(6):686–687. doi:10.1001/archneurpsyc.1946.02300170134013