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January 20, 1940

Current Comment

JAMA. 1940;114(3):252. doi:10.1001/jama.1940.02810030052016

ACCURACY IN MEDICAL NEWS  Only those closely associated with modern trends in publication are familiar with the vast improvement that has been taking place relative to the publication of news of scientific advances. A bulletin recently issued by the United Press to its bureau managers and division managers is worthy of quotation. It reads:It seems advisable to restate our traditional policy concerning handling stories of "cures" or other medical developments.This policy, which dates back more than twenty years, is never to call anything a cure, or in fact give any publicity to any remedy of any description, without a thorough investigation.This rule is now being strengthened by the following:Under no circumstances put any story on the leased wire about a remedy. If the bureau manager is convinced that the story has merit, he should overhead it to New York for investigation and consideration there.