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From the JAMA Network
November 12, 2014

Food Marketing to Youth: Serious Business

Author Affiliations
  • 1University of Washington, Seattle Children’s Research Institute, Seattle
  • 2Yale University, New Haven, Connecticut
JAMA. 2014;312(18):1918-1919. doi:10.1001/jama.2014.8951

The food industry spends $1.8 billion a year marketing food and beverages to children and adolescents.1 The majority of food advertisements in the United States and globally promote products containing large amounts of ingredients associated with poor health—added sugar, saturated fat, and sodium.2,3 As a result, the companies that produce and market these products to children (ie, fast food, sugary cereals, sugary drinks, and candy) have been criticized for contributing to poor diet and childhood obesity.

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