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Article
October 6, 1923

BLUE SKY HEALTH PROPAGANDA

JAMA. 1923;81(14):1200-1202. doi:10.1001/jama.1923.02650140044015
Abstract

It is a peculiar pleasure to me to discuss with those who are deeply interested in the preservation and prolongation of human life one particular problem of public health work that is of paramount importance. Every physician has undoubtedly considered the many and diverse methods that are generally used to interest the individual in his own welfare, and has wondered, like all investigators in the methods of health education, just how much of this propaganda is really efficient and something that will prove of permanent benefit to mankind. There is a general demand for reliable health information, and the good citizens of this country are looking to the American Medical Association to give them all that science affords for the promotion of personal health and the prevention of disease. It is the essential function of this section to make every member of the association an active advocate of preventive medicine.

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