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One of the most baffling and serious problems confronting the regulation and control of drugs in any large city and, for that matter, in rural sections, is the suppression and elimination of falsely labeled and falsely advertised proprietary medicines and treatments. Time and again, various agencies, from city departments of health to the Federal Trade Commission, have through legislative or other action forced certain drugs or medicines out of existence, only to have them disconcertingly reappear, their composition in no manner changed, but their advertising cunningly contrived to evade the law.
Quacks and charlatans are notoriously skilful at misrepresentation. They have been quick to take advantage of every progressive development in advertising and psychology. The result is that today, despite national, state and local restrictions that have been devised to control charlatans and misrepresented proprietary mixtures, the problem is as great as ever. In fact there is an added complication
WYNNE SW. CONTROL AND SALE OF PROPRIETARY REMEDIES. JAMA. 1931;96(23):1942–1945. doi:10.1001/jama.1931.02720490022008
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