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Article
May 4, 1957

MEDICINE'S FIFTY MILLION "FANS"

JAMA. 1957;164(1):53. doi:10.1001/jama.1957.02980010055014

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Abstract

Any good script writer can create a yarn with suspense and action. But in a medical story—be it drama or documentary—authenticity must be searched out. Another Medicine at Work article (this issue, page 49) tells how the critical tastes of 50 million weekly viewers of televised medical scenes are reflected in producers who demand utmost medical accuracy. Similar high standards of genuineness are being set for movie and radio presentations.

A new committee of the American Medical Association is providing authoritative answers sought by these producers for their scripts. One result of this voluntary liaison between the medical profession and the entertainment industry is a sharpened awareness of health among television, movie, and radio audiences—and a clearer public understanding of medicine's public service role. This, in turn, is whetting the public appetite for more programs about doctors and their work.

Herein lies both a phenomenon and a challenge: Facing the

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