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Research Letter
January 3, 2019

Quality and Reliability of YouTube Videos as a Source of Patient Information on Rhinoplasty

Author Affiliations
  • 1Health Education North West, Ear, Nose and Throat Department, Stepping Hill Hospital, Stockport, United Kingdom
  • 2Ear, Nose and Throat Department, Fairfield General Hospital, Bury, United Kingdom
  • 3Acute Medicine, Royal Bolton Hospital, Farnsworth, United Kingdom
  • 4Ear, Nose and Throat Department, Manchester Royal Infirmary, Manchester, United Kingdom
JAMA Otolaryngol Head Neck Surg. 2019;145(3):282-283. doi:10.1001/jamaoto.2018.3723

Patients contemplating undergoing rhinoplasty may use the internet to search for information. YouTube (http://www.YouTube.com) is the most widely used video platform on the internet and is increasingly used to disseminate health information by educational institutions, for-profit companies, and others. Individual users posting videos of their experience of health conditions or surgical procedures on video blogs, or vlogs, have become a popular and influential presence on the website. This study aims to objectively assess the quality and reliability of information on YouTube pertaining to rhinoplasty.

Ethical approval was not required for this study according to the UK National Health Service Health Research Authority decision tool.1 The authors performed a YouTube search in private browsing mode with all cookies deleted, using the search terms rhinoplasty and nose job, a common colloquial term for rhinoplasty. Search parameters were set to worldwide. Non–English-language videos were excluded.