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September 1980

Drug Advertising

Author Affiliations

Centinela Hospital Medical Center 555 E Hardy St PO Box 720 Inglewood, CA 90307

Am J Dis Child. 1980;134(9):902. doi:10.1001/archpedi.1980.02130210078026

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Correspondence pertaining to material published in the Journal will be published, if found suitable, as space permits. Submit double-spaced copy clearly marked "For publication" and signed by all authors; references should conform to Journal format; maximum length: 500 words. Copyright assignment signed by all authors is required. The Editor reserves the right to edit such letters, which should be received within six weeks of publication of the Journal article in question.

Sir.—I am concerned that two drugs that have been judged to lack effectiveness are being advertised in the Journal. Actifed-C and Tuss-Ornade had been evaluated by proper committees of the National Academy of Sciences more than a decade ago and found ineffective for any indication. Yet they have been advertised in the Journal month after month, influencing pediatricians and residents. The advertising copy of all carry the legend that "there is a lack of substantial evidence that this...